UX • DESIGN • DEVELOPMENT • PRODUCT
Inner.U Marketing Website & Application
We strategized and implemented all user experience, content, design, and technical updates and additions to handelgroup.com, humanbetteredu.org, and inneru.coach.
Increased email signups 150% and sales 105% by utilizing user feedback, analytical data, competitive research, and team input to implement UX, design, content, and functional updates to completely transform the sales focused website into a content focused hub.
Decreased customer service inquiries and complaints 90% and increased time on site 80% by gathering feedback from external users through surveys and chat, interviewing internal users, distilling and prioritizing the issues, and implementing UX and functional updates that solved issues and improved process.
Increased participation in live events 40% through the implementation of automated SMS messaging and improved email notifications.
A collaborative leader with over 20 years of experience managing content, marketing, product, design, and technical solutions for startups as well as best-in-class clients across major industry verticals.
A full-stack developer and technology professional with early stage startup and founding experience who has built, supported, and maintained complex digital solutions for over 20 years.
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